My answer is too 268435455 (in penny)
I am just using a Mathematic formula, Geometric Series to solve this question. I learned that during my Computer Math lessons -.-
http://www.jimloy.com/algebra/gseries.htmhttp://en.wikipedia.org/wiki/Geometric_seriesWe are using the formula S=a(1-r^n)/(1-r) as the value is infinite because r = 2 in this case (r = 2 because the value is double everytime, meaning common ratio r = 2) and a is refer to the 1st term of the series. Since your series goes like 1,2,4,8... which is a G.P (Geometric Progression)
Using sum of Geometric series will solve this,
a = 1
n = 28 (number of terms = number of days in this case)
r = 2 (because the value keep x2 after each term)
Therefore S, which is the sum of geometric series is
S = [1(1-2^28)]/(1-2)
which is
S = -268435455 / -1
= 268435455
Hope that will solve your Mathematics problem. I don't use any excel nor written program to do this, just some simple mathematics formula

For further studies, you can read up on Arithmetic Series too, there's a formula for that too, Arithmetic series is for those additional cases, Arithmetic Progression (A.P), not multiplication case but for this case it's Multiplication case since the value get double up.